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Bailey International Unveils Corporate Website for Enhanced Customer Experience

July 9, 2025
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Bailey International Unveils Corporate Website for Enhanced Customer Experience

Knoxville, TN – July 14, 2025 – Bailey International, a global leader in hydraulic components and electronic controls, today announced the launch of its new, state-of-the-art corporate website, baileyintl.com. The initiative comes on the heels of the successful re-branding the company undertook in January, which consolidated Bailey's established subsidiaries, Sure Grip Controls and Hydrolico International, under a single, cohesive brand: Bailey.

The new website incorporates content from previous individual sites (Suregripcontrols.com, Hydrolico.com, and BuildwithBailey.com), offering users a simplified, centralized online experience. Designed to meet the needs of equipment manufacturers, dealers, distributors, and businesses in industries such as agriculture, construction, forestry, and transportation, the website represents Bailey's commitment to innovation and customer-driven solutions.

“By bringing these three digital platforms together, we have streamlined our online experience, making it easier for customers to access technical resources and support,” said Brianna Langley Henderson, Bailey's Senior Marketing Manager. “This website unites our expertise under a single roof, making it clear what Bailey strives for—to deliver reliability, innovation, and unmatched customer service across the industries we're proud to serve.”

New and Improved Features

Baileyintl.com is equipped with intuitive tools and resources to empower customers and enhance operational efficiency:

  • Hydraulic Formula Calculator – Solve complex equations with ease.
  • Glossary of Industry Terms – Access definitions for key terms in fluid power.
  • Educational Videos and Articles Library – Learn from resources like How to Set the System Relief Pressure or 4 Ways to Combat Market Slowdown.
  • Case Studies and News Section – Stay ahead with company updates and real-world applications of Bailey products.

These tools reflect Bailey’s mission to educate and provide value beyond the sale. “We want our customers to feel confident in the products they purchase and in their ability to use them to maximum effect,” Henderson added.

By combining innovative resources, expert guidance, and a customer-first approach, Bailey continues to empower businesses to thrive in an increasingly competitive market.

Bailey International Appoints Scott Andrews as Vice President of Sales

July 9, 2025
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Knoxville, TN - July 7, 2025Bailey International is proud to announce the appointment of Scott Andrews as its new Vice President of Sales. Scott will be based in Knoxville, TN, and will report directly to Chris Rowley, Bailey's Vice President of Hydraulics. Scott will work closely with Stan Schultz, the company's current Vice President of Sales, and transition into this role over the next few months as Stan prepares for his well-deserved retirement. This addition to the leadership team further strengthens Bailey’s leadership team as the company continues its growth trajectory.

Scott brings over a decade of sales leadership expertise to Bailey International. Most recently, he served as Vice President of Commercialization and Global Sales at Magnum Venus Products, where he successfully led high-performing sales teams and drove commercial strategies for global markets. His extensive experience includes prior roles as Vice President of Magnum Canada and Director of Sales for the Americas at Magnum Venus Products, showcasing his ability to lead diverse teams and deliver consistent results.

"Scott’s proven track record and expertise make him the ideal choice to lead our sales efforts," said Chris Rowley. "Under his leadership, we look forward to building stronger customer relationships and driving further growth across all the industries we serve."

Bailey International, a global leader in hydraulic components and electronic controls, has established itself as an industry pioneer by providing a comprehensive product catalog, custom engineering solutions, and exceptional customer service. Serving industries such as agriculture, construction, and transportation, Bailey is committed to innovation and delivering high-quality, durable products backed by fast shipping and robust warranties.

"The chance to join Bailey International and contribute to the company’s continued success was an opportunity I couldn't pass up," said Scott Andrews. "I can't wait to start working with the team to drive growth and deliver exceptional value to our customers."

Scott’s expertise in aligning sales strategies with innovative product offerings positions him to play a crucial role in Bailey’s mission to optimize operations for businesses of all sizes, including OEMs, distributors, and end-users across multiple industries.

Bailey International Unveils New Brand Identity

July 9, 2025
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Bailey International Unveils New Brand Identity
Brand Unification Set to Enhance Customer Experience

Knoxville, January 15, 2025Bailey International, Sure Grip Controls, Inc., and Hydrolico International are excited to announce their unification under a new brand identity: Bailey. This re-branding initiative is designed to elevate customer experiences by merging the unique strengths and expertise of the three companies into a single, cohesive entity. 

Through uniting their subsidiaries under one shared vision, Bailey will offer one comprehensive product portfolio, while reinforcing the company's core values of quality and customer focus. By combining, the company holds a stronger market presence, offers a broader range of products across customer bases, and simplifies the customer experience.

Ken Baker, CEO of Bailey, states, "Through this re-branding, we’re building on the legacy of each of our three companies while creating a unified brand that embodies our collective strengths."

About The Companies:

  • Bailey International, LLC: A global leader in mobile hydraulic solutions. 
  • Sure Grip Controls, Inc.: Renowned for the engineering and manufacturing of electronic control systems.
  • Hydrolico International, Inc.: Technical experts in engineering and manufacturing of configured and custom hydraulic components.

By leveraging the combined expertise of these entities, Bailey offers an expanded product range, including hydraulic cylinders, pumps, valves, manifolds, motors, and electronic control systems.  

"We are eager to use this unified brand to continue meeting our customers' needs—from fingertip to tooltip," said Darren Lockyer, Vice President of the Bailey’s Electronics Division.

Moving forward, all communications will reflect Bailey’s new brand identity, ensuring a consistent and recognizable market presence.  

Chris Rowley, Vice President of Bailey’s Hydraulics Division, stated, "Our customers can continue to count on the same exceptional products and services they’ve grown to trust from us, now further enhanced by a more cohesive journey and experience."

For further details about the re-branding effort and its implications, please visit Bailey’s newly launched corporate website: https://baileyintl.com.

Bailey Partners with Famic Technologies to Feature In-House Products in Automation Studio™

July 9, 2025
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Knoxville, October 22, 2024 – Bailey International, a leading manufacturer and distributor of hydraulic components, is excited to announce a strategic partnership with Famic Technologies, the creator of Automation Studio™. This collaboration will feature Bailey's in-house products within the industry-renowned Automation Studio™ software, enhancing customer experience and service in multi-technology system design and simulation.

Headquartered in Tennessee, Bailey employs over 350 team members across its corporate offices, warehouses, and manufacturing facilities. The company offers a robust selection of standard items, as well as custom-manufactured hydraulic components and electronic controls, through their flagship product brands: Chief, Maxim, Hydro Custom, and Sure Grip Controls.

"This partnership with Famic Technologies represents a significant step forward in our commitment to providing top quality service to our customers," said Ken Baker, CEO of Bailey. "By featuring our products in Automation Studio™, we ensure that our customers have unprecedented access to custom engineered solutions."

Automation Studio™ is a leading design and simulation software used globally by engineers, technicians, and educators to create, simulate, animate and troubleshoot multi-technology systems. The inclusion of Bailey products will allow users to seamlessly integrate Bailey’s hydraulic components and electronic controls into their projects, enhancing the utility and functionality of the software.

"At Famic Technologies, we are excited about this collaboration with Bailey. Integrating their extensive product catalogs in Automation Studio™ will satisfy the numerous requests of our users’ community for Bailey components in Automation Studio™," said Charbel Nasr, CEO of Famic Technologies. "This partnership aligns perfectly with our mission to provide comprehensive and cutting-edge solutions to our clients."

With this partnership, not only will Automation Studio™ users now have easy access to Bailey's extensive line of hydraulic components and electronic controls, but Bailey customers can now enjoy quicker and more accurate project completion with readily available, high-quality Bailey products integrated into their design toolkit.

Stay tuned for further updates and announcements regarding webinars and other collaborative efforts designed to maximize the reach and impact of this strategic integration. In the meantime, for more information, please visit https://www.baileyhydraulics.com/ or https://www.famictech.com/en/.

Bailey Announces Sponsorship of Virginia Tech's Diggeridoos Team in the 2025 Not-a-Boring-Competition

July 9, 2025
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Bailey Announces Sponsorship of Virginia Tech's Diggeridoos Team in the 2025 Not-a-Boring-Competition

Knoxville, TN – November 25, 2024 Bailey International, an industry leader in hydraulic components and electronic controls, is proud to announce its sponsorship of Virginia Tech's Diggeridoos student engineering team. This collaboration aims to support the Diggeridoos as they prepare to compete in the prestigious 2025 Not-a-Boring-Competition hosted by The Boring Company.

Bailey’s sponsorship of the Diggeridoos is projected to enhance the team's visibility and innovation capabilities through marketing and product support.

Ken Baker, CEO of Bailey, expressed his enthusiasm for the partnership, stating, "We are honored to support Virginia Tech's Diggeridoos team as they push the boundaries of tunneling technology. This collaboration aligns with our own mission to foster and drive advancements in the mining industry, and we look forward to seeing the Diggeridoos excel in the upcoming competition."

Virginia Tech's Diggeridoos team was selected as one of the 12 finalists from nearly 400 applicants, showcasing their expertise and dedication to developing a revolutionary micro tunneling machine. The team's participation in the Not-a-Boring-Competition reaffirms Virginia Tech's position as a trailblazer in engineering and entrepreneurship on the global stage.

Lily Donaldson, the Business and Logistics Lead on the Diggeridoos team, also shared her excitement about the partnership. She said, "Bailey's support is instrumental in helping us achieve our goals. Their expertise and resources will significantly enhance our ability to innovate and compete at the highest level. We are grateful for their commitment to our success and look forward to a prolific collaboration."

The Boring Company's mission to revolutionize transportation and utility infrastructure through the development of efficient, low-cost tunnels provides an exciting backdrop for this partnership. The expected impact includes networking opportunities, knowledge sharing, and mutual benefits for all parties involved.

For more information about Bailey, please visit https://www.baileyhydraulics.com/about-bailey/.

For more information about Virginia Tech's Diggeridoos team, please visit https://www.diggeridoos.com/ or email vtdiggeridoos@gmail.com.

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About Bailey Group:  

Headquartered in Knoxville, Tennessee, Bailey is a leading manufacturer of hydraulic components and electronic control system components for companies across a wide range of industries. Bailey develops and produces hydraulic cylinders, hydraulic power units, hydraulic valves, joysticks and other electronic controls under the Chief, Maxim, Hydro Custom and Sure Grip Controls brands, as well as distributes many other products. Bailey also provides design, engineering, testing and custom manufacturing services to leading mobile equipment companies around the world.

Bailey International Announces Partnerships with Key Charities

July 9, 2025
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Bailey International Announces Partnerships with Key Charities

Knoxville, TN – July 31, 2024 – Bailey International, a leader in the mobile hydraulics and electronic controls industry for over 45 years, is proud to unveil its community support program, which partners with employees to identify a new set of charities every quarter to bring positive, measurable change to local communities.

Bailey employees nominate charities in their local communities, then an internal committee selects the charities Bailey will support each quarter. Powered by the passion and nominations of employees, this initiative focuses on supporting non-profit organizations doing critical work in their respective areas.

"Bailey is committed to giving back to the communities that sustain us,” stated Ken Baker, CEO of Bailey International. “While we serve our customers with high quality electro-hydraulics solutions, we are most proud of the impactful initiatives that improve the quality of the lives in our world."

This quarter, Bailey is proud to support the following organizations and their essential projects:

Hope Public Charitable Trust

Bailey is honored to support Hope Public Charitable Trust's new residential home in Chennai, India, created for children with intellectual disabilities and autism. Essential donations include cots, washing machines, and multimedia equipment, which will significantly enhance the living conditions and well-being of these children.

FeedNC

Bailey has also partnered with FeedNC by granting a donation that can help provide meals to children in need across North Carolina.

Club de l’Age d’or de Mascouche

This organization, with over 2,000 members, 140 volunteers, and 30 partner companies, is dedicated to alleviating isolation and loneliness among seniors aged 50 and over. Bailey's support funds activities and social events that promote community and well-being for seniors.

Corporation de la Maison des Citoyens

Focused on addressing food insecurity and social isolation, this charitable organization provides food to individuals in need and facilitates socialization to combat isolation. Bailey’s assistance ensures that more individuals receive the support they need.

University of Victoria’s 30 by 30 Women in Engineering Award

Established to honor the memory of the 14 women engineers murdered in the Montreal Massacre, this award encourages and supports women pursuing a career in engineering. Bailey’s partnership promotes gender diversity and equality in the engineering field.

Childhood Cancer Family Support

This non-profit organization provides non-medical financial assistance for household bills, groceries, and fuel expenses to families with children fighting cancer. Bailey’s support helps alleviate the financial burdens faced by these families during challenging times.

To learn more about Bailey International’s charitable initiatives, please visit https://www.baileyhydraulics.com/about-bailey/.

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